# Style 2: Japanese Lifestyle Editorial

Use this variant when the user asks for the second style, a Japanese lifestyle magazine mood, stark white editorial design, burnt orange accents, or asymmetric edge-pressed imagery.

## Design Intent

Create a high-end editorial PPT style inspired by Japanese lifestyle magazines: crisp, trend-setting, professional, spacious, and sharp. It should feel more energetic and graphic than the Washi Soft Glow style, but still disciplined and sophisticated.

## Canvas

- Aspect ratio: 16:9.
- `ppt-master` canvas: `0 0 1280 720`.
- Preserve generous safe margins, but allow images to press against one or two canvas edges for intentional tension.

## Palette

| Role | HEX | Usage |
| --- | --- | --- |
| Stark white | `#FFFFFF` | Primary background |
| Burnt orange | `#CC5500` | Main accent, section markers, active rule, callout number |
| Charcoal gray | `#333333` | Main text and headings |
| Deep clay | `#71362B` | Secondary accent, image captions, grounded warmth |
| Cool divider | `#D9D9D6` | Hairlines and grid rules |
| Soft gray field | `#F4F2EF` | Optional background panel |

Rules:

- Keep the deck mostly white and charcoal.
- Use burnt orange as the active accent; use deep clay only as a secondary editorial note.
- Do not combine with indigo from Style 1 unless the user explicitly asks for a hybrid.
- Avoid pastel moodiness; this style is sharper and more magazine-like.

## Typography

PPT-safe default:

- Title: `Arial, Microsoft YaHei, sans-serif`
- Body: `Microsoft YaHei, PingFang SC, Arial, sans-serif`
- Label/code: `Consolas, Courier New, monospace`

Direction:

- Headings should be bold, elegant, and sans-serif.
- Use strong scale contrast, not decorative fonts.
- Prefer left-aligned headings.
- Use small uppercase monospace labels for section systems.
- Avoid serif title styling unless the user requests a more literary magazine tone.

Suggested sizes for 16:9:

- Cover title: 58-78 px.
- Page title: 34-44 px.
- Subtitle: 22-26 px.
- Body: 18-21 px.
- Caption/metadata: 11-14 px.

## Layout Principles

- Use structured grid composition: 12-column logic, clear baselines, precise alignments.
- Use abundant negative space.
- Use one assertive visual move per slide.
- Prefer sharp rectangular image crops and edge-pressed compositions.
- Avoid centered generic title slides.
- Avoid equal three-card rows unless the source requires direct comparison.

## Asymmetric Edge-Pressed Imagery

This is the signature layout move.

Use when a slide has a product, place, person, evidence image, or brand story moment.

Patterns:

- Image presses to the right edge, text occupies left 35-45%.
- Image presses to top and right edges, caption locks to lower left.
- Tall image strip crops off the canvas edge, with burnt orange rule crossing into whitespace.
- Two image fragments offset vertically, one bleeding off the bottom edge.

Rules:

- Image crop must be intentional; do not accidentally cut off important subjects.
- Text must never overlap busy image areas without a solid white or translucent white field.
- Keep one clean caption line in deep clay or charcoal.
- Use burnt orange as a small anchor, not a border around every image.

## Geometry and Details

Use:

- Thin charcoal or gray grid lines.
- Burnt orange section ticks.
- Small page labels such as `ISSUE 02 / FRAMEWORK`.
- Sharp framed callouts.
- Large whitespace fields.

Avoid:

- Paper texture as the primary surface.
- Soft glow as a recurring motif.
- Rounded blobs or decorative organic shapes.
- Heavy drop shadows.
- Lifestyle clutter that makes slides feel like posters instead of PPT.

## Icon Strategy

Icons should be rare.

- Prefer `tabler-outline` for `ppt-master`.
- Use icons only for navigation markers or small concept labels.
- Color icons charcoal or burnt orange.

## Best Fit

Use for:

- Brand story
- Lifestyle business proposal
- Product narrative
- Trend report
- Human-centered strategy
- Creative but professional pitch

Avoid for:

- Highly technical dense engineering briefings where diagrams need maximum clarity
- Government/formal compliance decks
- Academic thesis decks